说起来，统计口径也反应了一家公司的“心虚”程度，同样是active user。
$腾讯控股(00700)$ 的定义是：至少一次透过微信/WeChat 发出一条或以上信息， 或在微信/WeChat 进行其他主动操作(如登录游戏中心或更新朋友圈)的用户帐户。以及：在 iOS 或安卓终端透过手机 QQ 至少发出一条或以上信息，或在 iOS 或安卓终端透过手机 QQ 进行其他主动操作(如登 录游戏中心或更新 QQ 空间)
Facebook的定义是：We define a daily active user as a registered Facebook user who logged in and visited Facebook through our website or a mobile device, or used our Messenger application (and is also a registered Facebook user)
$微博(WB)$ 的定义是：active users are Weibo users who logged on with a unique Weibo ID and accessed Weibo through our website, mobile website, desktop or mobile applications, SMS or connections via our platform partners’ websites or applications that are integrated with Weibo
$陌陌(MOMO)$ 的定义是：Momo users who accessed our platform through Momo mobile application and utilized any of the functions on our platform
大家觉得谁的"active"最水？
等我有空了继续翻财报，未完待续。。。